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08/07/2008 Print Knowledge 101: The crash course for new graphic professionals seminar and plant tour
08/06/2008 POPAI's 2009 Digital Signage Awards Contest V2.0; It just might steal the show. Contest is scheduled to start promptly in September.
08/05/2008 Step onto the red carpet. And get ready for the gold. Registration for POPAI's Outstanding Marketing at-Retail Achievement(OMA) Awards Contest is scheduled to start promptly in September.
Marketing at Retail magazine

The Marketing Landscape for the
Retail Environment is Changing


Roadmaps Available Here

The retail space as a marketing platform is being transformed at an unprecedented pace.  Marketing metrics are more sophisticated. Advertising dollars are being shifted to at-retail advertising. Digital signage is opening new ways for branding professional to reach the shopper. The time is ripe for one, authoritative publication. Marketing At Retail magazine brings to market the tools that will help branding professionals, marketers, agencies, and retail professionals successfully capture the attention of a more demanding retail customer.
Read   Free Subscription

A Deep Dive Into The Consumers Mind:
NeuroFocus Presents Business Applications for the New Field of Neuromarketing

This webcast is an introduction to neuromarketing – dive into the consumers mind. NeuroFocus has specific expertise in neuroscience-based research on the in-store shopping experience. They will share how to best enhance that experience for consumers at the point of brand selection and purchase. Topics covered include:

  • An introduction to neuromarketing
  • A look at some of the most common usage scenarios;
  • An explanation of the typical components;
  • A discussion of the benefits and drawbacks;

Come join us as we explore Neuromarketing with Dr. A.K. Pradeep

Thursday, September 11, 2008
3:00pm - 4:30pm EDT

Register for this event:

Attending this event will result in 1 MaRC credit in Category I

Don't miss out on this great industry tool!

POPAI Job Bank is the premier electronic recruitment resource for the industry. Here, employers and recruiters can access the most qualified talent pool with relevant work experience to fulfill staffing needs.

For Job seekersFor Employers

Whether you're looking for a new job, or ready to take the next step in your career, we'll help you find the opportunity that's right for you.

Target your recruiting and reach qualified candidates quickly and easily. Simply complete our online Registration Form and start posting jobs today!

Searchable Resume Database! 40,705 resumes!

Customer Service:
customerservice@marketingcareernetwork.com 1-888-491-8833 Ext. 1363 (Extension Required)

 

Digital Signage Industry Standards

POPAI’s Digital Signage Standards Committee created three new subcommittees to focus on critically needed standards for Screen Media Formats, Media Players Interoperability and Server Intercommunications.

 
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